2008 MRR Power Ratios - Alternative

Alternative - 2008

Revenue Share

Audience Share

Power Ratio

                 5.43                   2.10             2.58
                 3.52                   1.70             2.07
                 6.78                   3.53             1.92
                 4.60                   2.55             1.80
                 4.47                   2.50             1.79
                 3.02                   1.80             1.68
                 1.88                   1.18             1.60
                 6.84                   4.45             1.54
                 8.20                   5.38             1.53
                 5.06                   3.33             1.52
                 5.55                   3.70             1.50
                 4.20                   2.85             1.47
                 1.93                   1.33             1.45
                 3.24                   2.38             1.36
                 2.26                   1.67             1.36
                 4.45                   3.30             1.35
                 7.02                   5.37             1.31
                 5.69                   4.43             1.29
                 4.19                   3.30             1.27
                 2.48                   1.98             1.26
                 2.15                   1.78             1.21
                 1.75                   1.45             1.20
                 1.80                   1.53             1.17
                 2.61                   2.25             1.16
                 4.05                   3.70             1.09
                 2.26                   2.13             1.07
                 3.75                   3.53             1.07
                 4.49                   4.30             1.04
                 3.16                   3.10             1.02
                 2.30                   2.28             1.01
                 2.62                   2.63             1.00
                 2.17                   2.20             0.99
                 2.75                   2.80             0.98
                 3.26                   3.33             0.98
                 2.31                   2.43             0.95
                 4.54                   4.95             0.92
                 2.40                   2.63             0.91
                 2.00                   2.20             0.91
                 3.14                   3.47             0.90
                 2.00                   2.30             0.87
                 2.73                   3.15             0.87
                 2.30                   2.95             0.78
                 1.32                   1.75             0.75
                 1.14                   1.53             0.75
                 1.73                   2.45             0.71
                 1.40                   2.60             0.54
                 0.45                   0.88             0.52
                 3.35                   2.75             1.22

Back